Please join Flora Gordon in conversation with Pete Pallett, Senior Writer & Brand Strategist. An event by The Design Professionals of Canada (DesCan)
- Date: Thursday, May 21 | 10:00 – 11:00 AM PDT
- Venue: Online
Event Overview
OGETHERING: How to collaborate with a writer and make great stuff, even better.
Please join Flora Gordon in conversation with Pete Pallett, Senior Writer & Brand Strategist. For over 30 years, Pete’s worked with designers, creative shops, ad agencies and brands in Canada, the USA and internationally. His focus recently has shifted to brand development, but his first love will always be writing and collaboration. In fact, Pete and Stu Ross got together and put together DesCan’s TOGETHERING campaign.
Over the course of an entertaining (hopefully), informative (most likely) and accident-prone (most assuredly) hour, Pete will touch on:
The value a writer SHOULD bring to your projects and business
What goes into making a designer-friendly writer
How Pete likes to work with designers
Incorporating Brand Strategy into your design businessInside a writer’s head (beware)
What to look for when you’re shopping for a writer
This is a no-charge event for DesCan Members.
No-Member fee $20.00
About DesCan
Advocacy, legacy, multidisciplinary.
The Design Professionals of Canada (DesCan) is committed to leading, supporting, and advancing professional design communications in Canada. We are a nationwide, membership-based community and have been establishing standards for design professionals since 1956. Community by Design.
