Design meditations : Thinking tools that keep us on track
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What are insights, really? How are they related to innovation? And, why do they guide us in times of confusion? With a small collection of what he describes as ‘meditations’, Joon-Mo Lee, former Managing Director of the renowned design studio PHOENIX and UXDA Jury Chair (2024), revisits humble thinking tools that provide sense, sanity and solace to creatives in the space between making money and serving humanity.
About JoonJoon-Mo Lee (*1976) is a creative leader and strategist. As MA Innovation Management graduate from Central Saint Martins, former Managing Director at PHOENIX and chair of the UX Design Award jury (2024), his work and public talks explore the intersection of culture, design and business, often with a focus on research insights, things and brands-meanings.
He has worked in the Toy-, FMCG- and design-industries in Düsseldorf, Berlin, Hong-Kong, London, Stuttgart and Munich. During his time with TEAGUE and PHOENIX, he has advised a wide range of leading global brands including Allianz, LG, Samsung, Huawei, BSH, bulthaup, Vorwerk, hansgrohe and Schindler. His leadership-style is known to be fierce, fun and family-like. Joon loves travel and cooking, has a palate for oysters and cheap bourbon, and is into nerd-stuff. This blurb was written without the help of AI tools.
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The Design Professionals of Canada (formerly the Society of Graphic Designers of Canada / GDC) is Canadaʼs national certification body for graphic and communication design and, since 1956, has established standards for design professionals, educators, and leaders. Through our certification program, DesCan licenses the unique CDP™ certification mark to members whose services meet rigorous, standardized criteria. The CDP™ certification mark is recognized across Canada as the mark of professional services and ethical business conduct.
The CDP™ certification mark is Canada’s only certification mark for graphic and communication design. CDP™ certification requires that an individual’s services meet or exceed the national standard and that the individual adheres to a formalized code of ethics and principles for sustainable design thinking and practice.
